WHAT IS SULFORAPHANE?
Sulforaphane is a sulfur-rich phytochemical found in cruciferous vegetables with the highest levels derived from broccoli plants. Sulforaphane has over 1000 peer reviewed studies and articles demonstrating its ability to repair and nurture our gut, detoxify the body and reduce and prevent inflammation. A few key facts:
- Discovered by Johns Hopkins researchers in the 1990’s
- Johns Hopkins study in China (2013)(1) demonstrated SFN’s ability to detoxify cancer-causing air pollutants within 24 hours
- SFN’s clinically demonstrated benefits range from longevity, skin integrity and health, metabolic health, sports performance and recovery, cognitive benefits, gut health, immunity, cancer prevention/treatment, Alzhiemer’s, Autism, ADHD, psoriasis, arthritis, and more.
- SFN is part of a plant's defense mechanism produced as an enzymatic reaction between two ingredients in a broccoli plant - Glucoraphanin and the active enzyme Myrosinase; without both there is little to no Sulforaphane, no benefits.
- Experts recommend an optimum level of SFN is between 10-15 mg for most people
(1) https://publichealth.jhu.edu/2014/broccoli-sprout-beverage-enhances-detoxification-of-air-pollutants-in-clinical-trial-in-china
HOW IS BROC SHOT DIFFERENT?
- NATURAL: Our formula is natural while other companies use the term "naturally derived" “Naturally derived” is not natural — it is simply a marketing term. Once something is chemically altered it is no longer natural. It becomes synthetic. We think this term is disingenuous and misleading.
- MORE BIOAVAILABLE THAN PILLS: Liquid form is the best for absorption and bioavailability. Many factors affect absorption which can vary from person to person including diet, other supplements or medicines, rate of gastric emptying and more. It has been well documented that humans more readily absorb liquid vitamins than pills. This is because liquid vitamins dissolve and distribute more rapidly, providing higher potency and absorption rate. Pills dissolve at different rates and often travel thru the digestive system as they are dissolving.
- GUARANTEED NATURAL SULFORAPHANE We guaranteed 12 mg of sulforaphane in every dose which makes it quite efficient in the body and more economical than taking 2-3 pills to get that level of sulforaphane.
- NO FILLERS: Many pills use fillers such as cellulose (shown as microcrystalline cellulose, cellulose derived or hydroxypropyl methylcellulose) which is made from wood pulp from pine or poplar trees. People should not eat wood pulp. Many pills also include silica or silicon dioxide. While the FDA has recognized them as GRAS (Generally recognized as safe), we believe these should be avoided therefore we don’t use them.
- WHOLE SEED: We do not use broccoli extracts. Many products on the market are extracts and only contain glucoraphanin therefore they rely on your own body to convert to sulforaphane. Our whole broccoli seed powder contains both glucoraphanin and myrosinase and converts directly to sulforaphane when activated by water making it more bioavailable upon ingestion.
- NO STABILIZED SFN: We don’t use stabilized sulforaphane. We have intentionally chosen not to use stabilized sulforaphane as it is not natural. Stabilizing sulforaphane involves the use of alcohols, solvents and other chemicals to stabilize and/or encapsulate it. Many of our users are facing inflammation, gut health issues and are trying to better detoxify their systems so we feel that using a stabilized sulforaphane with chemical additives is simply counter-intuitive and could contribute to some of the issues they are trying to address. The stabilizing of sulforaphane is also known to be harsh on the stomach and may cause inflammation in some people.
- SUSTAINABLE: we are the most sustainable supplement company on the planet. There are over 855 billion plastic sachets and 194 billion plastic pill bottles produced per year. This is enough to cover the earth more than once. Less than 3-9% of these are recycled. Our packaging is BPI certified compostable (at home or commercially) so that you can rest assured that you are doing something good for your health and that of the planet.
- REAL RESULTS: Over 98% of users saw more luminous, clearer skin, 92% felt less bloated and 90% felt more focused. Plus we have a 30 day money back guarantee as we are confident you will see and feel better on Broc Shot.