A Sulforaphane Innovation

Broccoli sprouts are often a popular source of sulforaphane but require more cultivation and processing and can degrade more during milling and drying. Our broccoli seeds have 30x more glucoraphanin than 3–5 day old sprouts while also containing the active enzyme myrosinase. This means more consistent sulforaphane yield from batch to batch so customers can count on the benefits consistently. An added benefit of using broccoli seed is its milder flavor profile compared to sprouts.

Each serving of Broc Shot typically contains between 15mg and 16mg of sulforaphane, however we guarantee a minimum of 12mg in every serving.

Neither sprouts nor seeds have a higher sulforaphane yield just by the nature of their plant stage. There are three key factors involved in sulforaphane yield including starting level of glucoraphanin in the seed (ours have 30x the level of sprouts) growth timing and processing. Sprouts require more cultivation and processing, and can have more degradation of sulforaphane during milling and drying.

We’ve worked with sprouts for a long time and nearly 30% of batches don’t meet our standard sulforaphane yield and cannot be put into our product. This creates waste and is simply not sustainable. We've committed to offering the highest quality of sulforaphane to our customers and want to ensure they never feel disappointed by its availability. We’ve navigated this for years and have found more consistent, high quality yield in our new seed cultivation method.

Bioavailability refers to how much active sulforaphane your body actually receives at the moment of consumption — not whether it started as a seed or a sprout. What matters is that sulforaphane is properly formed, protected from degradation, and delivered in a form your body can actually use. This is where formulation matters and we excel here. 

Broc Shot is formulated to reliably activate natural sulforaphane from whole broccoli seeds while preserving the enzyme activity required for true bioactivity. This ensures that each serving delivers consistent, measurable natural sulforaphane — regardless of format.

While most batches are 15mg–16mg of sulforaphane, we guarantee no less than 12mg is delivered in each dose. The thing that we love most about sulforaphane, specifically our natural source, is that it’s an overt “behaving” compound—you can see and feel it working. Our innovative formula is no different, in fact it’s better.

Individual absorption can vary based on diet, medications, gut health, and metabolic differences. Some people prefer the ritual of mixing a powder shot, while others choose the simplicity of capsules. Both formats are designed to effectively activate natural sulforaphane from broccoli seeds so you can choose the option that best fits your lifestyle without compromising effectiveness.

In our consumer tests, our innovative powder was not only milder in taste but was found to be easily digested and 92% of users found it was gentler on the stomach.

Historically, many healthcare providers recommended avoiding cruciferous vegetables for thyroid conditions based on older data and limited insights on volume of cruciferous vegetables needed to have a goitrogen effect. Recent insights suggest that the quantity needed to potentially impact iodine levels is more significant than a human would typically consume.