5 Reasons Broc Shot Is Your Body’s Best Defense Against Harmful Chemicals

1. Sulforaphane Reduces Air Pollutants in 24 Hours

In search for the best way to protect ourselves from constant exposure to toxic chemicals, we discovered a John Hopkins study that sparked the idea for Broc Shot–your daily Natural Sulforaphane shot.

The study demonstrated that Sulforaphane enhances the excretion of airborne pollutants like benzene in humans by up to 61% (1). Additionally, 1000's of peer-reviewed studies and articles validate Sulforaphane's remarkable ability to activate the body’s natural defenses—an essential mechanism for protecting your health against harmful pollutants and toxic chemicals.

Sulforaphane is a sulfur-rich phytochemical naturally found in cruciferous vegetables like broccoli. It forms as part of the plant's defense mechanism through an enzymatic reaction between two critical components: Glucoraphanin and the active enzyme Myrosinase. Without both, the production of Sulforaphane is minimal or non-existent.

Due to their increased toxic chemical load, cancer kills more firefighters than fire. When we discovered the Johns Hopkins study showing Sulforaphane’s ability to boost the excretion of airborne pollutants, we knew we had to act. That’s why in 2023 we launched the Firefighter Protection Program. For every Broc Shot sold, we donate one to an active firefighter, providing them with a vital tool to help combat these life-threatening risks.

2. Results Within 30 Days

Activating your body’s defense system with daily Natural Sulforaphane not only supports the prevention of illnesses like cancer but also delivers noticeable, whole-body health benefits in weeks.

Natural Sulforaphane Improves:

  • Digestion and Gut Health
  • Collagen and Skin/Hair Health
  • Memory and Brain Health
  • Estrogen Metabolism and Hormone Health
  • Muscle Recovery and Joint Health
  • Blood Pressure and Cardiovascular Health

In a consumer perception study by Essex Testing Lab, 98% of users saw more luminous skin, 92% felt less bloated + more regular, and 90% felt more alert + focused after just 30 days of using Broc Shot.

Do I still need a probiotic?

Many Broc Shot users do not require a probiotic. Probiotics put bacteria into your gut to help support the gut microbiome. Sulforaphane works differently, acting as a prebiotic, providing a strong food source, nurturing your personal gut microbiome while also helping to heal the gut lining. Additionally, Natural Sulforaphane helps reduce inflammation and detoxifies the body.

Since sulforaphane covers so many benefits, many users are able to reduce how many supplements they are taking, often saving hundreds of dollars.

We recommend using sulforaphane as your baseline for approximately two weeks. If you still feel the need for a probiotic, you can add it back in. We don’t recommend combining a prebiotic with sulforaphane. Also, ensure your prebiotic source is not inulin (typically from chicory), as it can be inflammatory for many people.

Broc Shot vs Colostrum

There is no vegan colostrum option and there is limited transparency available on quality and sourcing of the colostrum and the effect of manufacturing on colostrum. This is important as colostrum only lasts for a few days following milking. Pasteurization and fat removal can also degrade efficacy.

Sulforaphane has over 1000 peer-reviewed studies and articles and has been researched since its discovery in the 1990’s. In addition, sulforaphane has some distinct advantages over colostrum in relation to anti-inflammatory, detoxification, gut health and cancer prevention and treatment mechanisms.

Broc Shot vs Green Powders

Broc Shot is NOT a greens powder. Broc Shot delivers one powerful ingredient: broccoli seed powder and its compound sulforaphane. Sulforaphane is backed by over 1000 peer reviewed studies and articles. Sulforaphane addresses the 3 key pillars of wellness: gut health, inflammation and detoxification. Benefits include more luminous skin, more energy, better bowel habits, better sleep quality, less bloating, less anxiety, more focus. Greens powders are a mix of lots of vegetable and fruit powders and complexes which means they can have lower efficacy due to volume of ingredients and it’s hard to know which ingredients are best for your nutritional needs. Plus many have very little scientific research behind them especially in combination. Many greens powders cause bloating due to an added ingredient inulin. Many health experts do not recommend inulin for more than 24 weeks. Inulin dosage matters too and how much is “too much” can vary from person to person.

Broc Shot vs Collagen Powders

We lose 1% of the collagen in our skin each year and many consumers are seeking solutions to help minimize the look of aging skin. Many seek out collagen powders hoping they will offer a solution only to find they offer minimal results and take over 12 weeks to begin to see a difference. Why do they take so long? You can’t replace your collagen with an ingestible collagen. Collagen powders have to be broken down into amino acids, then absorbed and used to build collagen or other proteins that your body needs a process taking no less than 6-12 weeks. Sulforaphane on the other hand is a faster more direct natural solution. It is clinically demonstrated to protect your own collagen and help your body produce more naturally. Plus, there are over a 1000 peer reviewed studies validating its countless other health benefits and it works in days, not weeks. Also no vegan collagen exists. Collagen is made from cowhide or fish scales. Sulforaphane is perfect for any vegan or raw dietary plan.

3. Your Body's Defense System Activated

Sulforaphane activates the NRF2 pathway within minutes of consumption—a master regulator that switches on over 200 protective genes in the body. This rapid and synergistic activation enhances detoxification, reduces inflammation, and supports gut health, promoting overall resilience and long-term well-being.

Sulforaphane activates the NRF2 pathway, a master regulator of cellular defense mechanisms. NRF2 promotes the expression of Phase II detoxification enzymes, such as glutathione S-transferases and quinone reductase. These enzymes help neutralize harmful toxins like benzene, heavy metals, and other environmental pollutants, and help facilitate their excretion from the body.

Why This Matters: By boosting the body’s natural detoxification systems through NRF2, Sulforaphane protects your cells from the harmful effects of daily chemical exposures. This not only reduces the risk of toxin-related diseases but also minimizes the impact these toxins have on how you look and feel every day.

NRF2 helps reduce inflammation by suppressing the activation of NF-κB, a protein complex responsible for initiating inflammatory responses. Additionally, NRF2 enhances the production of antioxidants like glutathione, which helps neutralize reactive oxygen species (ROS) that drive inflammation.

Why This Matters: By regulating inflammation through NRF2 activation, sulforaphane helps prevent the development of chronic inflammatory conditions–the silent driver behind nearly every major disease and condition in America, including heart disease, diabetes, cancer, and autoimmune disorders, making it one of the most critical health challenges to address for long-term well-being.

NRF2 activation plays a vital role in maintaining gut health by helping to reduce oxidative stress and inflammation in the intestinal lining. It enhances the integrity of the gut barrier, helping to prevent harmful substances from leaking into the bloodstream (leaky gut). Additionally, NRF2 activation supports the growth of beneficial gut bacteria, fostering a balanced microbiome.

Why This Matters: A healthy gut, supported by NRF2 activation, ensures efficient digestion, nutrient absorption, and toxin elimination, all of which are critical not only for overall immunity and disease resistance but also for maintaining optimal brain health and cognitive function.

4. Broc Shot is the Superior Sulforaphane Source

Don't be misled by marketing terms like "naturally-derived" or "stabilized sulforaphane," which involve chemicals and solvents. Our whole broccoli seed formula is third-party tested to ensure it's always glyphosate/pesticide-free, chemical-free, heavy metal-free, and packed with pure, Natural Sulforaphane. Each Broc Shot provides no less than 12 mg of Natural Sulforaphane—the equivalent of consuming 5–10 pounds of raw broccoli daily.

  1. NON GMO
  2. PESTICIDE-FREE
  3. GLUTEN-FREE
  4. VEGAN
  5. PLASTIC-FREE
  6. NEVER STABILIZED

Don't fight chemicals with more chemicals, fight with nature.

Stabilized Sulforaphane is not natural. Stabilizing Sulforaphane involves the use of alcohols, solvents, and other chemicals to stabilize and/or encapsulate it.

Many of our users are facing inflammation or gut health issues and are trying to better detoxify their system. Using a stabilized Sulforaphane with chemical additives is counter-intuitive and could actually contribute to some of the issues that they are trying to address.

While we respect organic certification, our standards are higher. 

"Certified organic" refers to a specific certification and set of standards, but it doesn't mean pesticide-free. In the United States, pesticides that meet the criteria of the USDA National Organic Program may be used in organic crop production. 

Instead, we are focused on non-GMO, pesticide-free, and herbicide-free cultivation.  In addition to never using pesticides, Broc Shot is glyphosate-free.  

In addition, we conduct testing at multiple points during cultivation and manufacturing, including tests for sulforaphane levels, chemical residues, heavy metal contamination, and microbiological profile assessment. No product is released unless it meets our strict standards. We manufacture in facilities that are HACCP-certified and SQF-certified, which are globally recognized food safety and quality standards. 

We are the most sustainable supplement company on the planet.  

Our sachets are derived from wood pulp, sugarcane and cornstarch. We are proud to be 100% compostable, plastic and foil-free as well as certified BPI compostable with 90% degradation in 6 months. Each Broc Shotstarter kit includes a reusable, stainless steel shaker for a perfectly dosed shot.

Why It Matters

You can cover the entire surface of the earth with the plastic sachets sold per year. 855 billion, to be exact.

Less than 9% of "recyclable" packaging actually gets recycled. Most sachets, made from a blend of plastic, paper, and foil, cannot be recycled, causing confusion, polluting recycling systems, and leading to more microplastics in our bodies.

STABILIZED SULFORAPHANE
CRUCIFEROUS VEGETABLES
Sulforaphane Level 12-16mg <10mg None when cooked
PESTICIDE-FREE X X
NATURAL X
GENTLE ON THE STOMACH X Not for many

5. Your Purchase Protects a Firefighter

Since 2023, Broc Shot has been addressing the toxic chemical dangers firefighters face through our Firefighter Protection Program. For every Broc Shot sold, one is donated to an active firefighter.